• SAY NAMASTE TO THIRD IPA

    Can non-alc beer make a better person? Take a holotropic monorail to dietary enlightenment with our latest release...
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  • NORMAL PEOPLE - ALICE IVY

    We talked about her creative process, her journey from Geelong to international tours, and the importance of fostering diversity in the Australian music industry.
    MEET ALICE IVY

  • UNDER THE BAR - HAYDEN ORPHEUM PICTURE PALACE

    We caught up with Claudia to uncover her favourite moments and why she loves bringing the magic of cinema to life.
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  • UNDER THE BAR - THEO'S SOCIAL CLUB

    We sat down with Gabby, to talk about her days off, Anchovy Crisps at the bar with their toddler and to uncover why Theo's is the clubhouse everyone wants to join.
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  • NORMAL PEOPLE - MATT HSU’S OBSCURE ORCHESTRA

    In our latest Normal People instalment, we dive deep into his creative process, his thoughts on music as a form of protest, and how he’s breaking down barriers in the industry.

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  • WANDER INTO WE THREE

    We caught up with Emerson to chat about Eora’s cozy spot for wine lovers and story gatherers.

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    FEELING THIRSTY?

    • Quiet XPA Case
      Quiet XPA Case - Heaps Normal

      Quiet XPA Case

      $64.95
      Regular price
    • Half Day Hazy Case
      Heaps Normal Half Day Hazy Can

      Half Day Hazy Case

      $64.95
      Regular price
    • Another Lager Case
      Another Lager Case - Heaps Normal

      Another Lager Case

      $64.95
      Regular price
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    TOO GOOD TO BE WASTED

    We’re an independent, Aussie-owned and made purpose-driven non-alc beer company on a mission to redefine the way we play. 

    We reckon some things in life are too good to be wasted, like having a good time, a good chat and a good drink. We’re the weirdos redefining normal for the better and celebrating people who do the same. We also make drinks, but we don’t care how much or how little you’re drinking, unless it’s water (yuck).

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    NORMAL STORIES

    • UNDER THE BAR - HAYDEN ORPHEUM PICTURE PALACE

      UNDER THE BAR - HAYDEN ORPHEUM PICTURE PALACE

      We sat down with Claudia to chat celebrity Q&As, lively ABBA cover bands and Twilight marathons. 
    • UNDER THE BAR - THEO'S SOCIAL CLUB

      UNDER THE BAR - THEO'S SOCIAL CLUB

      We sat down with Gabby, to talk about her days off, Anchovy Crisps at the bar with their toddler and to uncover why Theo's is the clubhouse everyone wants to join.
    • NORMAL PEOPLE - ALICE IVY

      NORMAL PEOPLE - ALICE IVY

      We talked about her creative process, her creative process, her journey from Geelong to international tours, and the importance of fostering diversity in the Australian music industry.
    BEER WITHOUT THE HANGOVER

    IN THE SHOP WINDOW

    PARK UP & ENJOY! (A HENSON PARK HOTEL COLLAB TEE)

    Regular price
    • Walkies
    • Sports
    • Snags
    • Beers
    LATEST
    DROP

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    Heaps Normal supports the spirit of reconciliation and acknowledges the Traditional Custodians of Country throughout Australia and their connections to land, sea and community. We pay our respects to Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.