Hey, we just turned 4!

The last time we did one of these it was two years ago so we’re more than overdue for another wrap up of some of the stuff that we’re most proud of from the last couple of years.

But, first, a special shoutout to you, friend, for sticking with us. While we still have big dreams and aspirations, we couldn’t have come this far without the support of legends like you all over Australia finding new ways to play and creating their own new normals.

Here are some of the highlights from the last couple of years:

LAUNCHED THE NEW AUSSIE DRINKING SONG

With our mates Mark Bonnano and the crew from Panda Candy we decided to reinvent another Aussie classic, the beer jingle

TOOK OVER THE BAR AT PURPOSE CONFERENCE 2022

Keeping the most innovative and smartest minds in Australia hydrated for a few days of talks, workshops and fun.

DRANK TO REMEMBER WITH KENTARO

Our first limited edition merch with Kentaro Yoshida dropped and we sat down with this creative powerhouse to talk about his inspiration and life.

SUPPORTED AUS MUSIC T-SHIRT DAY

In another year of celebrating live music and iconic artists like Dune Rats, Ziggy Ramo and Nooky.

HAD A HALF DAY

Honouring the summer tradition of skipping work and transporting yourself to your happy place we launched our latest core range brew, the Half Day Hazy.

WE DID NORMFEST AGAIN, BUT BIGGER

Bringing together a diverse and powerful group of musicians, artists, and creatives from across Eora and beyond.

SHARED THE BEAUTIFUL STORY OF OUR FRIEND MAANYUNG.

In the third instalment of our Normal People film series,Heaps Normal family member Maanyung, opened up on his relationship with Country, culture, language, and himself.

TOOK OUR FRIEND LUCY SMALL TO GANA

And shared her travels through the Yama Surf film, meeting an inspiring group of pioneering female surfers and skaters.

SAT DOWN WITH ZIGGY RAMO

To talk about truth, storytelling and community.

PLAYED KEEPY UPPY AT GABS FESTIVAL

And still have the bruises to show from it.

DROPPED OUR COFFEE RUN STOUT

Brewed with our mates at Floozy Coffee, this all-day-breakfast was created to give your brain a pep talk. We celebrated the wonderful champions across Australia, like Kmac, Melo, Kelsey, Dash, Nina and Morgen & Charlotte.

GOT OUR GEAR ON FOR CLASSIC WEEKEND

With a little special surprise for our Heaps Normal dirtie delivery bike.

SAID NO TO WATER (YUCK)

With our friend, Donny Benet, sharing this public message to warn you all about the dangerous of this boring threat. The fight continues.

SAT DOWN WITH MIKEY TING

To talk about authenticity, inclusivity and language.

GOT SOME PRETTY EXCITING AWARDS

Including Champion Non-Alc Trophy for Half Day Hazy (Independent Beer Awards 2023),
Country Winner No & Low Alcohol for our Another Lager (World Beer Awards 2023) & World's Best No & Low Alcohol Pale (World Beer Awards 2022).

DROPPED OUR ZESTY SPECIAL RELEASE, THE TOUGH STUFF SHANDY

(And our new favourite track)

Made with our mates at Yumbo Soda, using Aussie citrus and natives, it helped Australia cool down from a long day living life on the edge.

SHARED THE STORY OF OUR ICONIC FRIENDS, BODY TYPE

We tagged along the leg of their Australian tour and sat down with Sophie, Annabel, Georgia, and Cecil to talk imposter syndrome, bootleg band merch and circle pits.

ANNOUNCED OUR PUBLIC SERVICE FOR AN OFFICIAL NATIONAL HALF DAY DAY

Brought to you by = member for Hazy and our dear friend, Kirsty Webeck.

MADE IT TO 32ND AT GABS HOTTEST 100

Like all good things that came 32nd in life and as the only non-alc on the list.

GRABBED A DRINK WITH OUR PAL, LUCY SUGERMAN

Visited one of her favourite spots in Ngunnawal country and talked about her artistic journey, the challenges of navigating the music industry and her exciting projects in a new genre.

LAUNCHED A DO-GOOD BREW WITH OUR MATES AT WHO GIVES A CRAP.

The Cheeky IPA puts your hard-earned beer money to good use, supporting non-profits to bring clean water and sanitation to people in need (and it's pretty damn tasty).

THREW A Y2K PARTY

Stepping into our cargo pants and butterfly clips, we got together with our mates Tony and Donald to put together this party at the iconic Red Rattler.

DEBUTED YOUR NEW FAVOURITE SHOW: JUST SAY NO TO WATER TV

Hosted by the wonderful Donny Benet, this series shares the truth about a boring, tasteless threat, hiding in plain sight, with special guests like Lucy, Mike and Maanuyng.

PHEW!

Ok, that was a lot. You deserve a drink, so take 14% off your next order by using the code ‘HEAPSTURNS4’ at checkout. 

For more updates, exclusive access to new brews, Heaps Normal swag and epic stories from our friends and us, subscribe to our newsletter.

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